Case study

HUGEM Innovation Challenge SEA IV

Bold and future-forward visual identity for a 3-day youth conference hosted in Singapore.

Year

2024

Client

The Global Citizen Education Group

Scope of work

Visual Identity, Event Design

HUGEM Innovation Challenge SEA IV

Overview

In partnership with The Global Citizen Academy and the Harvard Undergraduate Global Education Movement, the HUGEM Innovation Challenge Southeast Asia IV brings together delegates from across South East Asia and esteemed speakers for a 3-day conference in Singapore. This year, guided by the Sustainable Development Goals 11 — Sustainable Cities & Communities and 12 — Responsible Consumption & Production, we aspire to help our brightest-mind delegates think deeply about these global challenges and offer solutions on how young people may collaborate to foster a sustainable international development.

stickers

The visual identity developed for this conference utilized a stylized, geometric, neon-on-dark look for a bold and future-foward feel, with plenty of complementary illustrations to add in a fun and exciting elements for our target receipients who ranges from 13 to 16 years old. This look and feel is completed with a pair of bold and geometric sans-serif typefaces.

sticker illustrations
SDG 11 illustration
SDG 11 illustration
SDG 12 illustration
SDG 12 illustration
bannerswristbandcards
tote bag
tote bag
booklets and guidesbooklet's inner pagessocial media post samples